KUALA LUMPUR, Aug 3 — Perusahaan Otomobil Kedua Sdn Bhd (Perodua) has reduced the price of its Axia model, Malaysia's most affordable compact car model, by up to RM4,700, effective immediately.
The national automotive company said the revision reflects continued improvements in its operational efficiency and reaffirms its commitment to passing tangible value on to its customers amid current economic conditions.
The revision sees the Axia 1.0G receiving the biggest price reduction of RM4,700, followed by the 1.0X (RM1,500), 1.0SE (RM1,000), and 1.0AV (RM500).
The revised prices apply to both Peninsular and East Malaysia.
“This price revision forms part of our ongoing efforts to ease the cost pressures currently faced by Malaysians,” said Perodua president and chief executive officer Datuk Seri Zainal Abidin Ahmad in a statement today.
He added that the new pricing also reflects the company's ongoing efforts to further improve its operational effectiveness, which has similarly translated into reduced service costs and revised pricing for the QV-E and Battery as a Service offerings.
All specifications and quality standards for the Axia remain unchanged, with the cost savings derived entirely from process improvements and operational efficiencies.
"The revised pricing is the outcome of sustained, continuous improvement initiatives undertaken in close collaboration with our local suppliers and partners within the automotive ecosystem," said Zainal.
As Malaysia's most affordable car, the Axia has long served as a dependable mode of transport for Malaysians.
Perodua noted that the price adjustment reaffirms its commitment to ensuring the model's continued accessibility to a broader base of consumers nationwide.
"We thank them (vendors and dealers) for extending their full cooperation in enhancing cost efficiency for the collective benefit of the industry and, by extension, all Malaysians," said Zainal.
