KUALA LUMPUR, Sept 29 — Malaysia Aviation Group (MAG) has collaborated with Adobe, Skyscanner, Google and Visa, a move that could reinforce its status as a global digital pioneer.
The group said the partnership marks a pivotal milestone in MAG’s journey towards its ambition of being recognised among the world’s leading aviation groups.
MAG chief digital and IT officer Clarence Lee said the company is building the digital backbone that will make every journey more seamless, personalised and rewarding for customers worldwide by partnering with global leaders in e-commerce and technology.
“This is far more than a collaboration. It is a quantum leap in creating a truly frictionless online travel experience,” he said in a statement.
With this first-of-its-kind collaboration in aviation, MAG said it is doing more than embracing innovation.